Towards the end of 2000, Gala then began a series of expansions outside of their bingo operations, with casinos from the Hilton Group in December 2000 and the Jamba Online business in 2001. There followed a series of further acquisitions under the Gala brand, including 17 clubs from Ritz in July 1998, 10 clubs from Jarglen in March 2000 and 27 Riva Bingo Clubs from First Leisure for £90 million in April 2000. Gala was officially launched on 17 October 1991 when 17 clubs re-branded and launched a new image. This merger with Granada led to the company rebranding as Gala Clubs later that year. Granada plc's chain of 74 bingo clubs were added in 1991 for £147 million. The ownership acquisitions included a chain of 80 bingo clubs from Thorn EMI for £18.2 million in 1983, followed by another 30 by purchasing Zetters Leisure for £23 million in 1988. In 1983, there were 22 clubs and 24 located in their Pontins holiday camps. They were originally Coral branded, a division of Bass plc. Buzz Bingo has undergone several changes in ownership and branding including through acquisitions.
